To survive in the competitive e-marketing world, almost every small e-commerce business implements the Search Engine Optimization technique. From the pile of SEO tips as well as strategies selecting the best strategy is pretty tough. You must have basic knowledge of SEO and what is the latest update on this field. Here are some of the most praiseworthy and efficient SEO tips framed for you.
Before applying any strategy, try to know the current rank of your website. Unfortunately, there are few tools like Google toolbar or Alexa that help you to know your site rank. Also, you require checking the log of your website’s referrer to get the knowledge of the searching process they are following to get your site.
One of the best SEO tips is keyword consciousness. You may be required to modify the content, HTML, coding, image name, or URLs by fitting many keywords. But it would be best if you remained within the limit of keyword density. Otherwise, the content of your website will not attract users, and search engine spiders can consider it spam.
Build exact backlinks to your main archive while writing a new article or creating new content. It again should not go beyond the limit, and all the internal links must be integrated properly.
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Create a good sitemap for your website to take few clicks to reach a particular web page. Even search engine spiders will easily search your site.
Given URL should be reasonable and readable easily. It’s advised to make URL based on keywords to make it SEO friendly.
Describing images in your website with proper keywords is undoubtedly one of the best SEO Tips as search engine spiders don’t search image text. Refresh or modify the content of your website regularly to be search engine optimized. Content that best describes its service, along with adequate information and images, can make the website attractive and user-friendly. To get content regularly, you can create blogs. Blogs are an excellent source of communication with the client about your product.
Make good rapport with the other existing websites. Add their URL to your website and also tell them to use yours to increase the number of hits on the webpage of your website awesome. This is again link building concept. Always make sure that links to your website are submitted to the trusted and authorized sites or directories like business.com, yahoo.com, etc. This is one of the most considered SEO tips.
If possible, take the help of social media like Yahoo Answer, Flickr depending on the service you provide. For example, if your service is related to any physical product that customers want to see, post as many quality photos of the products on Flickr. If you provide any specific service, then take the help of Yahoo Answer to show your expertise.
Make your website local search optimized. It means you, as a business owner, after all, want as many customers as possible to buy your product or service. Hence put all the contact details regarding your office addresses, phone numbers in an organized way. Also, add Google map option or ‘Get Direction’ facility to make customers get the proper idea of your office location. In a nutshell, it’s concluded that you create your magnificent Search Engine Optimized website keeping in mind all the above-mentioned SEO tips.